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39S publication date:Feb, 2008
An Exploratory Study of the Relation Between the Average Saccade Amplitude and Creativity Under the Eyetracker Mechanism
    Author:陳學志 Hsuch-Chih Chen, 彭淑玲 Shu-Ling Peng, 曾千芝 Chian-Chih Tseng, 邱皓政 Ha-Wjeng Chiou
Research Article

 The purpose of this study was to examine the relation between the Average Saccade Amplitude (ASA) and Creativity under the eye tracker mechanism. The original concept is from Friedman, Fishbach, Förster, and Werth (2003). This study proposed that the principle of the ASA collected by eye tracker is similar to the scope of perceptual attention, and there is a positive relationship between the ASA and creativity. Furthermore, the ASA would affect the scope of conceptual attention, and in turn affect creative performance. According to the above description, there are four designed studies to test the relation between the ASA and creativity. Participants were Taiwanese students. In Studies 1, 2, and 3, participants watched 8 pictures for gathering the ASA data. We also collected scores of creative personality traits in CPAI-2, the test of Divergent Feeling and CRAT from the above participants. Pearson’s correlations were used in the study. Results suggested that the correlations among the ASA, creativity (including personality trait of divergent thinking and curiousness), and CRAT were significantly positive or close to positive. In Study 4, we manipulated participants’ ASA scope, and then observed their performance in insight problem solving. t-test was used to analyze the data. The results showed that the ASA had no effect on the performance in insight problem solving. Based on these findings, we argued that the ASA is related to some specific problem-solving in creativity rather than insight problems, or the relation between the ASA and creativity were spurious. Suggestions for further studies are proposed.


 

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關鍵詞: creativity, eyetracker, the average saccade amplitude


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